Are you looking through the upcoming DVD’s to pickup through Netflix, deciding which one to get first? Well, as of this month, you may have to wait quite a bit longer before you can get that magical red envelope in your mailbox.
Netflix just announced a deal with Warner Bros. in an effort to increase DVD sales for studios who complain their profits are waning. With this new deal, Redbox and Netflix won’t be able to rent movies until the movies have been available for purchase for 28 days. The studios are hoping inpatient people like me will forgo the usual rental and buy the DVD.
There is an upside for Netflix and the consumer. With this new deal, Netflix is looking at receiving more copies, and a much larger selection of movies for their instant viewing feature, which Netflix is really pushing on Blue-Ray players and game consoles. With a larger selection, the service could really carry a bit more weight.
Currently, Redbox is fighting this in court, but Netflix seems to have found a bright spot for them, and has accepted this new idea, and looks to give more incentive to their instant viewing audience.
So, the big question is, how long before other studios follow suit?
Let us know what you think, will this result in you buying more DVD’s, or will you simply wait the extra month to rent them?
2 comments:
Dude - This sucks. I want it ASAP. I sure as heck won't buy it. It is back to my Blockbuster days and you couldn't rent them for so long before renting them as an employee.
-Michelle.
yeah, I remember that too, that sucked! It's the Chick-Fil-A scenario: I only want a sandwhich from them on Sundays...when their not open, and I'm only gonna want to watch those movies when I can't watch them!
Good news, though. Blockbuster WILL have them for rent right away.
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